Privacy Policy

This privacy policy has been compiled to better serve those who are concerned regarding the use of their 'Personally Identifiable Information' (PII) online. PII, as described in US privacy law and information security, is information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context. Please read our privacy policy carefully to get a clear understanding of how we collect, use, protect, or otherwise handle your Personally Identifiable Information on our website.

What personal information do we collect from the people that visit our blog, website, or app?

When ordering or registering on our site, as appropriate, you may be asked to enter your name, email address, phone number, credit card information or other details to help you with your experience.

When do we collect information?

We collect information from you when you register on our site, place an order, subscribe to a newsletter, open a Support Ticket, or enter information on our site.

How do we use your information?

We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:

  • To personalize your experience and to enable us to deliver the type of content and product offerings that most interest you
  • To allow us to better respond to your customer service requests
  • To quickly process your transactions
  • To send periodic emails regarding your order or other products and services
  • To follow up after correspondence (live chat, email, or phone inquiries).
  • To improve our products or services
  • To improve customer experience through behavioral data analysis
  • To refine a marketing strategy
  • To secure personal data by learning to capture and recognize specific users’ input

How do we protect your information?

Our website is regularly scanned for security holes and known vulnerabilities to keep your visits as safe as possible.

We use regular malware and vulnerability scanning tools as well as NIST best practices.

Your personal information is held separately from the server, and PII is obfuscated for user protection and only accessible to a limited number of persons who have special access rights to such systems and are required to keep the information confidential. In addition, all sensitive or credit information you supply is encrypted via Transport Layer Security (TLS) technology.

To maintain the safety of your personal information, we implement a variety of security measures when you place an order or enter, submit, or access your information.

All transactions are processed through a third-party payment processing gateway provider and are neither stored nor processed on our server(s).

What Personal Identifiable Information do we collect and why?

ITR Economics collects PII data from clients as needed. This information includes contact information such as name, address, phone number, and email, as well as payment information and computer IP address. We collect the following information in order to maintain a professional relationship with our clients:

  • Name
  • Email addresses
  • Passwords
  • Location
  • Uploaded media
  • Physical address (if provided)
  • Phone number

How do we erase your information permanently, completely, and accurately?
  • Customer Care will receive notification by email or phone when a customer requests that we delete their PII data. Once we receive the request, ITR Economics will notify the internal parties needed to fulfill the request, and those parties will delete the PII in all databases.
  • A confirmation email is sent to the client confirming the removal process from all databases (internal and third party).
  • Customer Care will notify IT of the request, and together they will locate all in-house PII data.
  • The following internal databases will be searched; CRMs, ITR Economics website, and accounting software.
  • IT will notify third-party vendors regarding the information that must be deleted from their databases. Confirmation of deletion from third-party vendors is required in order to authenticate the successful removal of PII from their inventory per the user's request. Written communication to ITR Economics will suffice per the agreements in place between ITR Economics and the third-party vendor, with the additional clause stating they are GDPR compliant.
  • Once the data/PII has been removed from our database, an email is sent to the client confirming removal of all PII data
  • All employees will be required to take the GDPR course annually via ITR Economics’ Learning Management System.

Do we use 'cookies'?

Yes. Cookies are small files that a site or its service provider transfers to your computer's hard drive through your Web browser (if you allow it). These files enable the site or service provider's systems to recognize your browser and capture and remember certain information. For example, we use cookies to help us remember and process the items in your shopping cart. They are also used to help us understand your preferences based on previous or current site activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future.

We use cookies to:
  • Help remember and process the items in the shopping cart.
  • Understand and save users’ preferences for future visits.
  • Provide information to ITR Economics on aggregate site traffic and interactions.
  • Provide safe and secure connection for DataCast subscribers.

You can choose to have your computer warn you each time a cookie is sent, or you can choose to turn off all cookies. You do this through your browser settings. Since each browser is a little different, see your browser's help menu to learn how to modify your cookies.

If users disable cookies in their browser:

If you turn cookies off, some of the features that make your site experience more efficient may not function properly. Some features, such as the login, may not function properly, and the user will not be able to use DataCast.

Specifically, we use cookies to:
  • Remember whether a user is logged in
  • Reduce the instances where multi-factor authentication (MFA) is required
  • Enable Google Analytics to keep track of a user as they browse
  • Enable HubSpot (CRM) analytics

Adaptive image is an image resizing plugin for responsive images; the cookie keeps track of screen resolution and expires after the session closes.

Login history is a plugin we use to keep track of the user’s analytics as they browse. Due to GDPR, the user’s IP is anonymized.

We use cookies for DataCast release notes to stop the popup if the user has already visited (this applies to other info/warning popups as well).

DataCast sends user data such as ID, email, username, and roles from our website to the DataCast server in order to validate the user and provide features such as email completion. It also stores ASP.NET session data. Both of these are encrypted through public/private key security.

Twitter gathers information from our widget in the footer. More information may be found here:

Third-party disclosure

We will not sell, trade, or otherwise transfer your Personally Identifiable Information to outside parties unless we provide you with advance notice. We may release information as appropriate to comply with the law, enforce our site policies, or protect our or others' rights, property, or safety. Visitor information that is not personally identifying may be used internally for marketing, advertising, or other uses.

HubSpot, Google Analytics, and Support Sites

Payment Gateways

Purchases are managed through the payment gateway. To review their privacy policy, click here.

Third-party links

We do not include or offer third-party products or services on our website.


Google's advertising requirements can be summed up by Google's Advertising Principles. They are put in place to provide a positive experience for users:

We have implemented the following:

We, along with third-party vendors such as Google, use first-party cookies (such as the Google Analytics cookies) to compile data regarding user interactions with page views and other information as it relates to our website.

Opting out:

Users can set their preferences for how Google advertises to them via the Google Ad Settings page. Alternatively, they can opt out by visiting the Network Advertising Initiative Opt Out page or by using the Google Analytics Opt Out Browser add on.

California Online Privacy Protection Act

CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law's reach stretches well beyond California to require any person or company in the United States (and conceivably the world) that operates websites collecting Personally Identifiable Information from California consumers to post a conspicuous privacy policy on its website stating the exact information being collected and those individuals or companies with whom it is being shared. - See more at:

According to CalOPPA, we agree to the following:

  • Users can visit our site anonymously.
  • Once this privacy policy is created, we will add a link to it on our home page or at minimum on the first significant page after entering our website.
  • Our privacy policy link includes the word 'Privacy' and can easily be found on the page specified above.
  • You will be notified of any privacy policy changes on our privacy policy page.
  • You can change your personal information by logging in to your account.

How does our site handle Do Not Track signals?

We honor Do Not Track signals, and we do not track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.

Does our site allow third-party behavioral tracking?

We do not allow third-party behavioral tracking.

COPPA (Children Online Privacy Protection Act)

When it comes to the collection of personal information from children under the age of 13 years old, the Children's Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, the United States’ consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children’s privacy and safety online.

We do not specifically market to children under the age of 13 years old.

Fair Information Practices

The Fair Information Practice Principles form the backbone of privacy law in the United States, and the concepts they include have played a significant role in the development of data protection laws across the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to complying with the various privacy laws that protect personal information.

In order to align with Fair Information Practices, we will take the following responsive action in the event that a data breach occurs:
  • We will notify you via email within seven business days.
  • We will notify the users via in-site notification within seven business days.
  • We also agree to the Individual Redress Principle, which specifies that individuals have the right to legally pursue enforceable rights against data collectors and processors who fail to adhere to the law. This principle not only specifies that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute non-compliance by data processors.


The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.

We collect your email address in order to:
  • Send information, respond to inquiries, and respond to other requests and questions
  • Process orders and send information and updates pertaining to orders
  • Send you additional information related to your product and/or service
  • Market to our mailing list or continue to send emails to our clients following an original transaction

We do not share or sell your email address or other PII to any third-party vendors.

To be in accordance with CAN-SPAM, we agree to the following:
  • We will not use false or misleading subject lines or email addresses.
  • We will identify the message as an advertisement in some reasonable way.
  • We will include the physical address of our business or site headquarters.
  • We will monitor third-party email marketing services (if used) for compliance.
  • We will honor opt-out/unsubscribe requests quickly.
  • We will allow users to unsubscribe by using a link at the bottom of each email.
If at any time you would like to unsubscribe from receiving future emails, you can email us at
  • Follow the instructions at the bottom of each email to be removed from that mailing list.

Contacting Us

If you have any questions regarding this privacy policy, you can reach us at:

77 Sundial Ave

Suite 510W

Manchester, New Hampshire 03103

United States

Last Edited on  2023-12-18